Sustained groupings that develop a frame or narrative based on shared values, that maintain a link with a real and broad base in the community, and that build for a long-term transformation in power. (Manuel Pastor, Rhonda Ortiz)
A collection of stories we tell each other, rooted in shared values and common themes that uphold a particular frame or worldview.
The ability to tell stories that shift the mental models and cultural mindsets that define our cultural norms.
The network of relationships and organizational systems needed to create dominant narratives and build narrative power.
An intentional effort to weave narratives and relationships between and within different movements and social identities.
An intentional effort to shift the stories that guide our values and shape how we make meaning of information and experiences. As narrative practitioner Brett Davidson notes, “narrative change rests on the premise that reality is socially constructed through narrative and that in order to bring about change in the world, we need to pay attention to how this takes place. Narrative change can involve a change in the set of narratives that are used, a change in the prevalence of a narrative, or both.”
A schematic designed to help organize the different deep narratives, stories, messages, core narratives, and areas of opportunity that build toward a narrative north star on a particular topic and/or social movement.